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Making Chips Podcast for Manufacturing Leaders

Manufacturing is challenging, but if you are connected to a community of leaders, you can elevate your skills, solve your problems and grow your business! MakingChips was launched in 2014 to equip and inspire the metalworking nation. Hundreds of episodes and a million downloads later, it’s an industry-leading source of information, inspiration, and entertainment for manufacturing leaders of all types. It’s hosted by Jason Zenger and Nick Goellner, two multi-generational manufacturing leaders, and they’re joined by a rotating panel of expert guests – including Titan Gilroy (TITANS of CNC), John Saunders (NYC CNC), Mark TerryBerry (Haas Automation), and many more. Join us as we tackle the topics that keep you up at night - leadership, operations, technology, growth, workforce development and culture.
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Making Chips Podcast for Manufacturing Leaders
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Dec 20, 2022

In this special episode of MakingChips, we are taking my journey with MakingChips full circle by recording a follow-up episode to our very first episode, “Social Media in Manufacturing,” which aired in December 2014. This episode will cover why we still care about social media in manufacturing and what platforms you should leverage. Because if you aren’t leveraging social media, then you aren’t MakingChips. And if you aren’t MakingChips, then you aren’t making money. BAM!

— Jim

Segments

  • [5:32] Why am I leaving MakingChips?
  • [8:14] Do we need social media marketing?
  • [9:46] What’s new at AME/Hennig and ZENGERS
  • [13:56] Why should business owners care about social media?
  • [15:42] The three different platforms that are relevant to business
  • [18:45] Why a company page is important on LinkedIn
  • [25:12] Building connections with a personal LinkedIn page
  • [30:31] Don’t allow yourself to get overwhelmed with “the rules”
  • [34:10] My final words of wisdom and some big thank-you’s

Resources mentioned on this episode

  • Get 25% off an annual Thomas™ subscription with code CHIPS25

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