Hello Metalworking Nation! Today, we are bringing you another episode in our #MarketingForMakers Series with Red Caffeine. We are pleased to welcome back Julie Poulos as she introduces Red Caffeine's Tech Lead /Lead Developer / Front End Designer -- Chaz Klein.
Today's episode focuses on the face of your business -- your website. Julie and Chaz guide us through some steps that will equip you with questions you should be asking yourself before diving into a new website. We'll talk about recognizing goals for your website, amplifying the user experience (UX), and choosing the right platform.
Episode Structure:
[02:34] - San Diego
[04:35] - Welcome Julie Poulos
[07:50] - Business Goals
[10:00] - First Steps in Developing a Website
[11:00] - Introducing Chaz Klein
[13:10] - UX
[18:27] - Don’t Make Me Think
[23:00] - Keywords and SEO
[24:26] - Platforms and CMS
[28:41] - WordPress
[36:05] - Leave Us Some Feedback
Links Mentioned in this Episode
Red Caffeine Marketing + Technology
The Ultimate Website Planning Guide
Downloadable Website Planning Template
Julie Poulos |LinkedIn
Chaz Klein | LinkedIn
We Want to Hear From YOU, The Metalworking Nation:
• Jim@makingchips.com
• Jason@makingchips.com
• Ryan@makingchips.com
Telephone: (312) 725-0245
"The more comfortable you get with trying new things, the more you're going to say yes to new challenges."
Hello Metalworking Nation! Today, we are coming to you from our new studio at the DMDII in Goose Island, IL. On today's episode, Jim and Jason share their experiences that led them to step out of their comfort zone, and pursue new challenges. We'll hear from each of them as they explain what challenging their comfort zone means to them. In manufacturing news, we talk about how American Manufacturing is having a moment -- jobs in the industry are growing, and factory owners are feeling good about the future.
Episode Structure:
[01:25] - Brand New Studio
[03:30] - Manufacturing News
[09:30] - "Pong and Parenting"
[14:14] - Board of Directors and Chambers
[16:15] - Taking a Leadership Role
[18:00] - What is My “Box”?
[20:05] - iTunes Review
Links Mentioned in this Episode
Manufacturing News
MakingChips | Leave Us A Review
We Want to Hear From YOU, The Metalworking Nation:
• Jim@makingchips.com
• Jason@makingchips.com
• Ryan@makingchips.com
Telephone: (312) 725-0245